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CHALLENGE: A retail automotive dealer in Southern California struggled to generate traffic and was apprehensive in adapting to online marketing strategies.

SOLUTION: Pulse Marketing, created an aggressive digital marketing strategy to increase the volume of leads, conversations and generate sales opportunities.

METHODS: Google AdWords, Digital Display Ads, Retargeting Ads, Pre-Roll Video Ads and SEO.

RESULTS: Once the marketing budget and marketing plan were put into effect, Pulse Marketing ran multiple monthly campaigns for digital online advertising.

  • Website Clicks: Increased 426%
    • Increased by 426% in less than 6-months, bringing the total clicks to 11,403 an average of 475 clicks per week.
  • Cost Per Click (CPC): Reduced 60%
  • Conversion Rate: Increased 9.49%
  • Average Google Ad Position: from 5.6 to 1.5
  • Total Investment: $7,000/per month.
  • Total Conversion Value: $1,804,002.00
  • Return On Investment (ROI): 4361.62%
    • The ROI in less than 6-months was $1,763,568.28 for a total 4361.62% Return On Investment.

CHALLENGE: A large well-known Developer was challenged with a low number of walk-in traffic to their specific location. While implementing other marketing options, they were unable to increase their lead generation.

SOLUTION: Pulse Marketing, created a multi-media strategy to increase the volume of leads, conversations and generate sales opportunities.

METHODS: Google AdWords, Digital Display Ads, Retargeting Ads, SEO, Social Media Ad Campaign, and Email Marketing.

RESULTS: Once the marketing budget and marketing plan were put into effect, Pulse Marketing ran multiple monthly campaigns for multi-media advertising.

  • Website Page Views: Increased 404.63%
    • Increased from 3,345 monthly page views to 16,880 monthly page views.
  • Website Sessions: Increased 271.13%
    • Increased sessions from 1,628 to 6,042 compared to previous reporting period.
  • Google Ranking: From page 10 to page 1 in less than 90 days.
  • Total Investment: $5,000/per month.
  • Walk In Traffic: Increased traffic by 130.76%
  • Sales Increase: From 1 sale per week to up to 3 sales per week.
  • Return On Investment (ROI): $3,355,000.00

CHALLENGE: A National Firearms Manufacturer on the East Coast was challenged with having a cohesive brand due to multiple product lines under the corporation. In addition, they struggled to generate website traffic for brand awareness.

SOLUTION: Pulse Marketing, created a brand awareness strategy and multi-media approach to generate leads, conversations and increase brand awareness.

METHODS: Re-Branding, Website Re-Design, Google AdWords, Digital Display Ads, Retargeting Ads, SEO and Social Media Ad Campaign.

RESULTS: Once the marketing budget and marketing plan were put into effect, Pulse Marketing ran monthly campaigns for multi-media advertising.

  • Number of Google AdWord Impressions: 704,825
  • Website Clicks: Increased 103.1%
  • Google Ad Position: Page 1 in less than 60 days.
  • Total Investment: $5000/per month.
  • Total Conversion Value: $52,000.00
  • Return On Ad Spend (ROAS): In a one month period was 3,116.42%