by admin | Dec 17, 2024 | Marketing
“At its very core, marketing is storytelling. The best advertising campaigns take us on an emotional journey — appealing to our wants, needs, and desires — while at the same time telling us about a product or service.” — Melinda Partin Storytelling is fundamental to...
by admin | Nov 21, 2024 | Marketing
Congratulations! You’ve reached the end of Q4. But before you can kick back and relax next to the fire with a hearty glass of eggnog, you still need to draft next year’s budget. Budget planning is a lot of things—exciting, exhilarating, nerve-racking—but it’s rarely...
by admin | Nov 19, 2024 | Marketing
It’s the website you always dreamed of — a stunning display of dazzling graphic elements and snappy headlines that turn leads into paying customers. The only problem is the price tag. You might not have a million-dollar advertising budget to build a website to...
by admin | Nov 11, 2024 | Marketing
If you subscribe to any marketing newsletters, you’ve probably heard of the FTC’s new rule. “Click-to-Cancel” is coming, and it will likely disrupt a lot of subscription-based businesses. This rule could go into effect as early as March of 2025, so it’s...
by admin | Nov 4, 2024 | Community at Heart, Marketing
Interview with Business Viewed We’re honored to speak with Serena Mastin, founder of Pulse Marketing, a seasoned entrepreneur whose journey from hardship to empowerment is truly inspiring. Serena shares her story of resilience, her dedication to supporting others, and...
by admin | Nov 16, 2023 | Marketing
Posted by Ashley Language is a pretty cool thing when you think about it. Regardless of who you are, what you do, where you live, and even what language you speak, communication allows us to do some amazing things and connect to our fellow humans. Language helps us...
