The Art of Marketing
A.K.A. MARKETING RESOURCES, INTRIGUING THOUGHTS, OR TIPS AND TRICKS!
Why You Should Hire Marketers Who Majored in Literature
A common narrative I have heard throughout my professional journey as a Literature major is the criticism that students who major in Literature, and…
Mental Habits to Develop in the Workplace
No matter where you work, workplace habits are essential to accomplishing the same goals: improving your work ethic…
The Foundation of Successful Marketing: Storytelling
Stories aren’t limited to literature–it expands into other creative mediums, especially in advertising! Branding and logo packages, web design, and design…
What Job Hunting During COVID-19 Taught Me
I was a college graduate who thought I was the exception to the brutality of the job hunting process. Well, reality projectiled me off my high horse
Asking For Help Is Not A Weakness
Asking for help can be scary. If you’re a perfectionist with an undying desire to go above and beyond in every aspect of your life…
Millennials and Gen Z in the Workplace
They each grew up in different times but have had to endure a lot along the way. Looking at the way each generation was born has an impact…
ADA Website Compliance: Protect your Business
With the rising numbers of lawsuits filed against many business owners for not having web-accessible sites, it is no wonder that ADA Web Compliance has been a hot topic in recent years…
CuratLex: Breaking the Case (Study)
For much of College and the first half of my career as a Graphic Designer, I was told that the objective of being a successful designer was to first, be hired by the client, finish the project right way…
How to Focus in the Era of Technology
I have the attention span of a goldfish. Maybe it’s because I’m Gen-Z and technology is all I have ever known, or maybe it’s my overactive brain that gets bored staying on one subject….
How to Break the Bad News to a Client
Oh great! That project is behind and now it’s time to break the bad news to the client. What do you say? How do you bring this up without having the client get angry and possibly fire you? This is one of the hardest conversations you will have in the business world and honestly…
How to Best Manage Multiple Projects at Once!
Do you manage multiple projects in your job? If you answered yes, keep on reading; this blog is for you! As a project manager at a marketing agency, I manage multiple projects at once for multiple clients. I know it can be stressful but the following tips…
Advantages of Working With a Marketing Agency Vs In-House
I get it – there’s obviously a bit of bias here, seeing as I work for an agency. However, I do have the benefit of having worked as an in-house marketer with no agency backing. I’ve seen and lived both worlds. My goal in this article is to be as honest as possible…
Why You Need To Humanize Your Brand On Social Media
As a brand, I know the most natural instinct is to showcase your products, services, and every detail behind each one — but there’s a time and place for everything. When it comes to social media, sometimes just selling isn’t going to sell. There’s a lot of psychology…
Should Marketing Firms Be Hiring Psych Majors?
Okay… maybe not. But marketing firms should know the huge role that basic psychological concepts play in marketing. Everything we do as marketers is based on how we believe the consumer will perceive, and then react to, the content we put out…
Benefits of Team Building
To bond or not to bond! That is the question. Team building has been given a historically bad reputation. There are always mixed feelings in the workplace about whether team building is essential or not. I’m here to tell you that it is, and it’s actually very important…
Boost Your Brand on Instagram With UGC (User-Generated Content)
So you’re scrolling through Instagram and in between all the selfies and memes, there’s probably the occasional coffee and foodie posts, right? Or maybe someone just bought a new car, watch, or purse? As a brand, having your name out there from your customers…
Increase E-Commerce Sales With Facebook and Instagram
Your companies’ social media accounts carry the potential for more than just a way of brand awareness. Facebook and Instagram have developed new shopping features that will take your e-commerce sales to the next level. Online shopping has grown…
How Our 7 Cultural Beliefs Could Change Your Workplace For The Better
When someone mentions the word ‘work’, are the first words that pop into your head: mandatory, boring, and repetitive? Not for us at Pulse, and truly it shouldn’t be that way for you either. Yes, work may be mandatory (if you want to 1. Make money and 2. Keep your job) but it does not…
The Importance of Responsive Web Design
The first question you may be asking yourself is: what exactly does it mean for a website to be responsive? To design a website responsively means that no matter what device a user views from, the site automatically adapts and adjusts to provide the best possible user experience.
How to Increase Your Website Speed and Stop Losing Customers
Today’s modern society craves instant gratification. We can walk into our neighborhood Starbucks and have our white mocha latte sitting for us, hot and ready on the counter if we pre-order on their app. Amazon now offers same day delivery. We can click a button and receive…
How To Find Creative Inspiration
Starting a new project can be difficult at times; especially in those occasions where the project may not inspire you as much as others. Some projects may come easier to us than others based on our interest level on the subject matter…
The Importance of a Creative Brief and 10 Essential Questions to Ask
An important practice for starting a new design project is to meet with the client and fill out a creative brief, gathering information on the client and the project at hand. This is an important practice that should be implemented in all agencies. The creative briefs don’t have to be…
Asking For Help Is Not A Weakness
Asking for help can be scary. If you’re a perfectionist with an undying desire to go above and beyond in every aspect of your life…
Millennials and Gen Z in the Workplace
They each grew up in different times but have had to endure a lot along the way. Looking at the way each generation was born has an impact…
How to Focus in the Era of Technology
I have the attention span of a goldfish. Maybe it’s because I’m Gen-Z and technology is all I have ever known, or maybe it’s my overactive brain that gets bored staying on one subject….
Why Are You Eager To Get Back To The Office?
Are you eager to get back into the office? It’s no secret that COVID-19 has caused about 42% of the U.S. labor force to be working from home full time. I’m sure at the beginning it felt a little odd not going through your daily routine, grabbing coffee…
Go Outside and Read a Book
You heard me. How long have you been in front of your computer screen? Two hours… three? Even the fancy blue light glasses you ordered off of Amazon can’t save your eyeballs from that. So take a deep breath, stretch, pick up a book (yes, it’s okay to read fiction), and get your butt outside…
Why You Should Write That To-Do List
Overwhelmed, forgetful, stressed, not sure where to begin. Does that sound like you? If so, I have a solution that might help you out or at least take some of the stress off your shoulders. Write a to-do list. I know that might seem like an old-fashioned way of doing things…
Get Over Your Fear of Failure
Failure. An ugly, seven letter word that nobody ever wants to hear. We have been so programmed to avoid failure at all costs, that we have begun to fear it. Some have such a crushing fear of failure, that instead of spending their life chasing their dreams, they spend their life running from failure…
Desk Job Got You Lazy?
Does your job allow you to be active throughout the day? Yeah, me neither. If you are anything like me you sit at a desk for hours and hours with very minimal physical activity. I want to be more active, but I sometimes find myself missing that motivation to workout or partake in another activity…
It’s Time to Clock Out!
Everyone has heard the saying, ‘all work and no play makes Jack a dull boy.’ This means that without time off from work or taking the necessary breaks, a person will become both bored and boring. When it’s time to clock out for the day or even for the weekend, that means it’s time to relax…
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The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Why You Should Hire Marketers Who Majored in Literature
A common narrative I have heard throughout my professional journey as a Literature major is the criticism that students who major in Literature, and…
Mental Habits to Develop in the Workplace
No matter where you work, workplace habits are essential to accomplishing the same goals: improving your work ethic…
The Foundation of Successful Marketing: Storytelling
Stories aren’t limited to literature–it expands into other creative mediums, especially in advertising! Branding and logo packages, web design, and design…
What Job Hunting During COVID-19 Taught Me
I was a college graduate who thought I was the exception to the brutality of the job hunting process. Well, reality projectiled me off my high horse
Asking For Help Is Not A Weakness
Asking for help can be scary. If you’re a perfectionist with an undying desire to go above and beyond in every aspect of your life…
Millennials and Gen Z in the Workplace
They each grew up in different times but have had to endure a lot along the way. Looking at the way each generation was born has an impact…
ADA Website Compliance: Protect your Business
With the rising numbers of lawsuits filed against many business owners for not having web-accessible sites, it is no wonder that ADA Web Compliance has been a hot topic in recent years…
CuratLex: Breaking the Case (Study)
For much of College and the first half of my career as a Graphic Designer, I was told that the objective of being a successful designer was to first, be hired by the client, finish the project right way…
How to Focus in the Era of Technology
I have the attention span of a goldfish. Maybe it’s because I’m Gen-Z and technology is all I have ever known, or maybe it’s my overactive brain that gets bored staying on one subject….
How to Break the Bad News to a Client
Oh great! That project is behind and now it’s time to break the bad news to the client. What do you say? How do you bring this up without having the client get angry and possibly fire you? This is one of the hardest conversations you will have in the business world and honestly…
How to Best Manage Multiple Projects at Once!
Do you manage multiple projects in your job? If you answered yes, keep on reading; this blog is for you! As a project manager at a marketing agency, I manage multiple projects at once for multiple clients. I know it can be stressful but the following tips…
Advantages of Working With a Marketing Agency Vs In-House
I get it – there’s obviously a bit of bias here, seeing as I work for an agency. However, I do have the benefit of having worked as an in-house marketer with no agency backing. I’ve seen and lived both worlds. My goal in this article is to be as honest as possible…
Why You Need To Humanize Your Brand On Social Media
As a brand, I know the most natural instinct is to showcase your products, services, and every detail behind each one — but there’s a time and place for everything. When it comes to social media, sometimes just selling isn’t going to sell. There’s a lot of psychology…
Should Marketing Firms Be Hiring Psych Majors?
Okay… maybe not. But marketing firms should know the huge role that basic psychological concepts play in marketing. Everything we do as marketers is based on how we believe the consumer will perceive, and then react to, the content we put out…
Benefits of Team Building
To bond or not to bond! That is the question. Team building has been given a historically bad reputation. There are always mixed feelings in the workplace about whether team building is essential or not. I’m here to tell you that it is, and it’s actually very important…
Boost Your Brand on Instagram With UGC (User-Generated Content)
So you’re scrolling through Instagram and in between all the selfies and memes, there’s probably the occasional coffee and foodie posts, right? Or maybe someone just bought a new car, watch, or purse? As a brand, having your name out there from your customers…
Increase E-Commerce Sales With Facebook and Instagram
Your companies’ social media accounts carry the potential for more than just a way of brand awareness. Facebook and Instagram have developed new shopping features that will take your e-commerce sales to the next level. Online shopping has grown…
How Our 7 Cultural Beliefs Could Change Your Workplace For The Better
When someone mentions the word ‘work’, are the first words that pop into your head: mandatory, boring, and repetitive? Not for us at Pulse, and truly it shouldn’t be that way for you either. Yes, work may be mandatory (if you want to 1. Make money and 2. Keep your job) but it does not…
The Importance of Responsive Web Design
The first question you may be asking yourself is: what exactly does it mean for a website to be responsive? To design a website responsively means that no matter what device a user views from, the site automatically adapts and adjusts to provide the best possible user experience.
How to Increase Your Website Speed and Stop Losing Customers
Today’s modern society craves instant gratification. We can walk into our neighborhood Starbucks and have our white mocha latte sitting for us, hot and ready on the counter if we pre-order on their app. Amazon now offers same day delivery. We can click a button and receive…
How To Find Creative Inspiration
Starting a new project can be difficult at times; especially in those occasions where the project may not inspire you as much as others. Some projects may come easier to us than others based on our interest level on the subject matter…
The Importance of a Creative Brief and 10 Essential Questions to Ask
An important practice for starting a new design project is to meet with the client and fill out a creative brief, gathering information on the client and the project at hand. This is an important practice that should be implemented in all agencies. The creative briefs don’t have to be…
Asking For Help Is Not A Weakness
Asking for help can be scary. If you’re a perfectionist with an undying desire to go above and beyond in every aspect of your life…
Millennials and Gen Z in the Workplace
They each grew up in different times but have had to endure a lot along the way. Looking at the way each generation was born has an impact…
How to Focus in the Era of Technology
I have the attention span of a goldfish. Maybe it’s because I’m Gen-Z and technology is all I have ever known, or maybe it’s my overactive brain that gets bored staying on one subject….
Why Are You Eager To Get Back To The Office?
Are you eager to get back into the office? It’s no secret that COVID-19 has caused about 42% of the U.S. labor force to be working from home full time. I’m sure at the beginning it felt a little odd not going through your daily routine, grabbing coffee…
Go Outside and Read a Book
You heard me. How long have you been in front of your computer screen? Two hours… three? Even the fancy blue light glasses you ordered off of Amazon can’t save your eyeballs from that. So take a deep breath, stretch, pick up a book (yes, it’s okay to read fiction), and get your butt outside…
Why You Should Write That To-Do List
Overwhelmed, forgetful, stressed, not sure where to begin. Does that sound like you? If so, I have a solution that might help you out or at least take some of the stress off your shoulders. Write a to-do list. I know that might seem like an old-fashioned way of doing things…
Get Over Your Fear of Failure
Failure. An ugly, seven letter word that nobody ever wants to hear. We have been so programmed to avoid failure at all costs, that we have begun to fear it. Some have such a crushing fear of failure, that instead of spending their life chasing their dreams, they spend their life running from failure…
Desk Job Got You Lazy?
Does your job allow you to be active throughout the day? Yeah, me neither. If you are anything like me you sit at a desk for hours and hours with very minimal physical activity. I want to be more active, but I sometimes find myself missing that motivation to workout or partake in another activity…
It’s Time to Clock Out!
Everyone has heard the saying, ‘all work and no play makes Jack a dull boy.’ This means that without time off from work or taking the necessary breaks, a person will become both bored and boring. When it’s time to clock out for the day or even for the weekend, that means it’s time to relax…
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
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